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HSBC Greater Bay Area Campaign
HSBC has launched the new credit card to facilitate those who travel in the greater bay area which become a emerging area in term of business and travel. Therefore, we use the fault perspective to illustrate the benefit of the card which give the card holder to be able to travel more, eat more and shop more.
Client : HSBC China
Agency: Wunderman Thompson Hong Kong
Executive Creative Director : Carlos Camacho
Art Director : Rattiya Suphatanasilpa (Chee)
Copy Writer : Lily
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